Afrindependent Institute The Afrindependent Institute is an academic and educational organization whose purpose is to study, research, and promote economics and social philosophy applied to the African context and grounded in Africa’s economic heritage of free markets, free trade, and sound money/monetary freedom.
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- Introduction: The beginning of your case study should offer a brief overview of the project. Include the name of the project, your role in it, the company or client, and the project's duration. You can also mention the tools and technologies used during the project.
- Problem Statement/Challenge: Clearly define the problem or challenge that the project aimed to address. This could be a design problem, a business challenge, or a user experience issue. Ensure that this problem statement is defined from the perspective of the end-user.
- Goals and Objectives: Describe what the project intended to achieve. These could be business objectives, user experience goals, or technical targets. Be specific and measurable where possible.
- Research: This is one of the most important aspects of your case study. Show your understanding of the user and their needs. Talk about the methods you used (e.g., user interviews, surveys, competitor analysis) and summarize the findings that informed your design decisions.
- User Personas and Journey Mapping: Present the user personas you developed and how you mapped their journey. Explain why these personas represent your target user and how their journey influenced the solution.
- Ideation and Sketching: Discuss your brainstorming process, the ideas you considered, and how you decided on the final design. If possible, include sketches, wireframes, or early prototypes.
- Prototyping and User Testing: Explain how you built your prototype and how it was tested. Detail the feedback you received from user testing, how it informed your design, and what iterations you made.
- Final Design: Present your final design and explain the thought process behind it. Make sure to emphasize the features or design elements that directly address the problem statement.
- Results and Impact: Discuss the impact of your design. This could include user feedback, business metrics, or usability improvements. If possible, provide quantifiable results.
- Reflections and Learnings: Reflect on the project, what went well, what could have been improved, and what you learned. This section demonstrates your ability to learn and grow as a UX Designer.